Pay by Link is the Axerve's omnichannel solution on the Italian market that allows merchants to offer their customers an additional payment method that involves scanning a QR code or sending an e-mail that contains a payment link. Customers will then be re-directed to the payment page where they can select the payment method they want, such as a credit card, PayPal or many others. This solution can also be used in other circumstances, when, for example, the payment with a customer's card is denied. Also, in this case the customer can either receive a payment link or scan a QR code. In addition, it is important to highlight that Pay by Link is a solution that complies with the European PSD2 regulation.
The customer will decide whether to pay via e-mail or by scanning a QR code and will select the preferred option.
Once the customer's e-mail address is entered, they will receive an e-mail that contains a link, which is valid for 48 hours.
The link in the e-mail will re-direct them to the payment page, where it will be possible to select the preferred payment method and enter the data needed to finalise the purchase. Once the purchase is complete, merchant will then receive a confirmation notice.
A QR code will be generated, which customers will need to scan with their device.
The QR code will re-direct them to the payment page, where it will be possible to select the preferred payment method and enter the data needed to finalise the purchase. Once the purchase is complete, the merchant will then receive a confirmation notice.
Regardless of the method selected by the customer, it will be possible to check the transaction status and see whether the purchase was completed successfully. The Pay by Link solution, therefore, provides merchants with the possibility of offering their customers rapid and secure payments using alternative payment methods, and applying this tool in different ways, such as, for instance, recurring payments.
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