The importance of Transaction Risk Analysis to optimize the conversion rate

28/04/2021 - 11:00 AM CET

Sign up for the webinar, in collaboration with Riskified and Mastercard.


How PSD2 and Strong Customer Authentication are impacting the European Ecommerce ecosystem? Is Strong Customer Authentication just a new opportunity to increase the reputation of online sales or it is simply another issue to be faced? During the event, we will give you the answers to these questions and, thanks to the data and experiences shared by the speakers, we will find together the best solutions to transform SCA in a chance to increase sales while keeping low the fraud rates.
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Alessio Damonti
Head of Sales and Business Development, Axerve

After graduating in Management Engineering and a working experience at EY in strategic consultancy, Alessio Damonti joined the Banca Sella Group in 2015. There, he started leading business development and account management activities. Today, as the Head of Sales & Business Development, he focuses on supporting merchants in their local and international expansion with an omnichannel proposition.

Antonio Alfano
Cyber & Intelligence Solutions Manager, Mastercard

Antonio Alfano, in the last ten years in Mastercard, has been covering several roles mainly in sales and product expert positions. He’s currently responsible for Mastercard Cyber & Intelligence Solutions strategy and go to market in Italy with a focus on PSD2 and Security and Authentication (RTS on Strong Customer Authentication), furthermore he’s responsible for driving all Italian stakeholders in the authentication value chain to get into compliance with the European regulation.

Doron Weitz
Senior Product Marketing Manager, Riskified

Doron is a product marketing leader with 15 years’ experience in the financial technology arena. Prior to joining Riskified’s product marketing team, he held leadership positions at HSBC bank, where he was the product marketing global focal point for innovation. As a PSD2 evangelist, Doron leads the implementation of the new regulation in partnerships with PSPs, financial institutions, and large merchants. He holds an MBA, and was also a lawyer.

Michele Rossetti
Product Manager, Axerve

Michele Rossetti has joined Axerve after graduating in Economics and Management, and has been working on the development of Axerve Payment Gateway as product manager. He’s currently focusing on the evolution of Axerve Ecommerce Solutions in response to the requirements and merchant’s needs brought about by PSD2.

About Axerve

Part of Fabrick’s FinTech ecosystem, Axerve is the first Payments Hub in Italy. A client base of over 100 thousand active customers makes Axerve the partner for business development. It helps large corporations, retail chains and small merchants to identify all of the opportunities that innovative payment systems create in terms of strengthening relations with the final customer. Axerve offers consists of a single platform to accept all types of payment, from all channels, clearly, simply and securely, through physical and digital gateways, such as POS, Ecommerce solutions, cash-in machines and innovative omni-channel applications.

About Riskified

The world’s largest brands trust us to increase revenue and manage risk at all stages of the purchase funnel. Ecommerce merchants lose billions to friction, outdated fraud solutions, and payment failures. Our machine learning algorithms recognize legitimate customers and keep them moving toward conversion. Retailers can safely approve more orders, expand internationally, and fulfill omnichannel flows while providing a frictionless customer experience.